A24 Expands BACKROOMS With Immersive Event, New Footage & Live DJ Set
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A24 Expands the Liminal Horror World of ‘BACKROOMS’ With New Footage, Live Events, and Immersive Promotion
A24 continues expanding the strange and unsettling world of BACKROOMS ahead of the film’s theatrical release on May 29.
Directed by Kane Parsons and based on his viral online horror series, the upcoming feature stars Chiwetel Ejiofor, Renate Reinsve, Mark Duplass, Finn Bennett, and Lukita Maxwell.
The latest promotional footage gives audiences a deeper look at the film’s mysterious research operation surrounding the Backrooms phenomenon. The new material shows characters entering the endless liminal maze through a strange doorway discovered beneath a furniture showroom basement.
The updated footage also expands on the environments longtime Backrooms followers will immediately recognize from Kane Parsons’ original online mythology, including the sterile yellow corridors, industrial spaces, and surreal empty architecture that helped define the internet horror phenomenon.
For viewers unfamiliar with the Backrooms concept, the film introduces a deliberately disorienting style of horror built around liminal spaces, isolation, distorted reality, and psychological unease rather than traditional jump scares or conventional monster setups.
The screenplay was written by Will Soodik, while Kane Parsons directs the adaptation of his own viral series.
Alongside the film rollout, A24 has also launched Enter the Backrooms, an immersive promotional event taking place for one week in Burbank, California. Attendance is limited, with RSVP access primarily focused on Los Angeles area residents.
The studio additionally hosted a livestream event featuring DJ INStupendo performing a minimal ambient set themed around the Backrooms aesthetic through A24’s official YouTube platform. The performance leaned heavily into the liminal atmosphere associated with the franchise’s online identity.
The Backrooms phenomenon originally gained traction online through found footage-style horror videos and collaborative internet storytelling centered around the idea of slipping out of reality into endless empty spaces existing outside normal perception.
Kane Parsons became one of the most recognizable creators associated with the concept after his YouTube series helped introduce cinematic found footage techniques, environmental storytelling, and creature design into the mythology.
BACKROOMS arrives in theaters nationwide on May 29.




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